LinkedIn Marketing Infographic
Why LinkedIn Marketing?
We created the above LinkedIn Marketing Infographic to provide a quick overview one of the most useful social networks available on the internet. The business-focused site is a meeting place for over 150 million professionals worldwide, and it offers a huge range of marketing opportunities – especially for local businesses and professionals.
Unlike friend-based social networks like Facebook, LinkedIn is used mainly by business professionals. By offering a variety of tools, the site can help you to stay in touch with colleagues, gain inside connections, reach out to customers, and get advice from market leaders. LinkedIn not only provides you with extra online visibility and a place to network, it is also a valuable source of SEO friendly links.
LinkedIn was launched in 2003, and as of March 2012 it became the world’s largest professional network. Though the site has been around for a long time, it has recently seen a sudden surge of popularity. In June 2011 it had over 30 million unique visitors, which was up 63% from the year before. Part of this increase is due to the growing number of people accessing the site via smartphone devices.
How To Use LinkedIn
LinkedIn provides local businesses with a depth of marketing possibilities, as well as a professional online meeting place. The site can be used as both an advertising and marketing platform and a source of industry information. Some of the key steps in creating a good LinkedIn marketing strategy can be found on MyBiz OnLine Services Online Marketing Blog: LinkedIn Marketing